Gemma Butler

Gemma is Marketing Director at the CIM where she runs the marketing department and plays a key role in developing and delivering the organisational strategy.  Experienced in corporate and not for profit organisations, with strong stakeholder management, commercial and leadership skill, Gemma is a strategic, collaborative and ideas driven leader who likes to challenge convention. Prior to joining CIM, Gemma specialized in proposition development and buying at Sony and Xerox.

Gemma has a passion for sustainability and recently co-authored ‘Sustainable Marketing – How to Drive Profits with Purpose’. She is also a host on the podcast series, ‘Can Marketing Save the Planet?’ which looks at solutions and the critical role marketing plays in the challenges we face around sustainability.