Can we press release that and other stories: Why is PR so bad at its own PR?

Why is PRWeek monthly, what’s the point of the Newspaper Licensing Authority (NLA) and will the CIPR and PRCA ever merge? These are all among longstanding and much debated questions in the PR industry in the UK.

Why are there so many industry awards and which are best? Why is a profession that purports to represent the public not diverse? Any why is it so lousy at representing itself to organisations?

Why do practitioners and academics rarely engage with other and why do so few PR practitioners fail to be recognised for the value that they deliver to organisations.

In this session Stephen Waddington will take a light-hearted look at endemic PR industry issues and offer a few answers of his own.