Womblecock & Tosser - Two words I never thought I’d be allowed to use in a professional capacity

Littering in our green spaces during lockdown meant that residents wanted action. What happened next was rather extraordinary. Posters appear, brandishing our logo and the plea, ‘don’t be a womblecock’. Social media goes wild. People like them.  We remove them – this is Cheltenham. But we also need to be bold. We promise residents that we won’t let them down.

This is about our journey, how a small comms team became brave, stepped out of their comfort zone and won the hearts of residents.