Informing, engaging, motivating: how to master internal communication and why it matters


Keeping staff informed and energising them around a clear purpose and mission is a fundamental part of any organisation’s success.

The quality of service we provide is a projection of our staff and it is impossible to please our customers without an informed, engaged and motivated workforce. So why is it that internal communication is so often overlooked and undervalued?

This session will explore housing association Citizen’s journey from a non-existent internal communications function to an award-winning one which has driven forward an ambitious transformation.

It will take a practical look at how to master the messages and methods that will keep your teams motivated and ultimately help your organisation fulfil its purpose.