In this forever changing landscape, Amy explains why it’s so important to invest in building a dedicated marketing team that are available to support customers around the clock. Whether it’s via live chat on their website, social media direct messages or other non-traditional enquiry methods, her marketing team are always on hand to help as buying a home isn’t just a 9-5 job that is only done via phone calls or emails.

Rachel Miller, Founder of All Things IC will be speaking about how to future-proof your Comms career.

During her session, she’ll be examining the importance of reputation, why your personal brand matters and the difference you can make to your career when you align your mindset and skillset.

You’ll leave with practical advice and inspirational ideas to try immediately.

In this thought-provoking piece, Kendi will draw from her research and experience to discuss why we should all be thinking about Sense of Belonging as alongside Equality, Diversity and Inclusion.

Taking a solutions-focused approach, Kendi will share tips on how EDI and Belonging initiatives can create greater value for organisations and deliver meaningful, sustainable change.

Join us in an authentic conversation about why belonging matters, as we ask:

How do we create more authentic enterprises?

What does sense of belonging look/feel like?

What about the protected characteristics?

How can we effectively address practices and structures that undermine sense of belonging among members of our workforce?

What can we learn from the African spirit of Ubuntu?

Once upon a time, Mark was a high-flying corporate PR person with a stellar CV. Whilst at FTSE100 Dixons Retail – now ‘not quite FTSE100’ Dixons Carphone – Mark was diagnosed with Multiple Sclerosis, a chronic, progressive disease of the central nervous system.

All options for managing Mark’s condition were on the table. But the senior Dixons team went out of their way to do the right thing. And unwittingly delivered not only the ultimate employee advocate, but also the most followed FTSE100 CEO on Twitter along the way.

Hear how!

Why is PRWeek monthly, what’s the point of the Newspaper Licensing Authority (NLA) and will the CIPR and PRCA ever merge? These are all among longstanding and much debated questions in the PR industry in the UK.

Why are there so many industry awards and which are best? Why is a profession that purports to represent the public not diverse? Any why is it so lousy at representing itself to organisations?

Why do practitioners and academics rarely engage with other and why do so few PR practitioners fail to be recognised for the value that they deliver to organisations.

In this session Stephen Waddington will take a light-hearted look at endemic PR industry issues and offer a few answers of his own.

Chloë used to think that virtual events could never be as good as something delivered in person. That was until the pandemic and she had no other choice but to run their annual employee conference online.

Now she realises that there is no better or worse. Both formats are just different and can each hold magic. In this session, Chloë will share practical advice on how to make a virtual event engaging, memorable, fun and impactful. This will include what you can do pre, during and after the event and how multi-media such as print can also play a part.

Communications has an ‘always on’ culture, whether you’re constantly monitoring social channels, telling heart-breaking stories, working in a fast-paced response team, or trying to be creative at all hours of the day, it’s easy to put self care last, and risk poor mental health.

The best communicators are the ones who work from a place of wellness. By prioritising your mental health, you’ll make an even bigger impact.

This session will explore some warning signs to watch out for and offer some practical tips for looking after your mental health.