Join Amy Nettleton as she talks about the importance and benefit of building a personal brand.

Hear from Darren who will share an amazing and captivating journey of how he turned his life around from a suicide attempt on a the edge of a cliff to becoming a campaigner to help others with their mental health. Oh, and he is also the guy who has got everyone including celebrities doing 25 press ups for 30 days on social media to raise awareness for PTSD, anxiety, depression and male suicide

Please find my just giving page here. To raise money for Cwm Taff Mind so that individuals can receive up to 8 free talking therapy sessions.

Through my career, I’ve been frustrated with how communicators have embraced employee engagement. It’s distracted us from what we do best and has belittled an important practice down to a single number. I’m proposing a fresh approach. . . using science. And a scarf.

2020 lit the match that sparked an explosive change in the way we think about work and life.

This session uses industry data to explore the practical implications of these changes for the future public relations practice.

From the evolution of purpose, to the shift in attitudes towards racism and mental health – public relations has a pivotal role to play in helping businesses meet the changing expectations of their stakeholders.

The modern PR professional influences how a business acts, as well as what it says. Though fraught with uncertainty, the emerging business landscape offers tremendous opportunity for strategic public relations.

Productivity and feeling like you’re moving forwards is a big topic at the moment. This session is designed to spend some time looking at ourselves, understanding why we do some of the things we do. We will explore techniques to help you move forward and understand why you may have become stuck in a productivity rut in the first place. We’ll talk about the science behind it all, delve into the theories about procrastination and more importantly, the plans and actions for you to use back in the day-to-day.

No matter how much money or effort a company puts into its external brand, it can’t hide from a poor culture. Now, more than ever before, disgruntled employees and former staffers are airing their grievances, and, with one Twitter post or IG story, have annihilated any ounce of positive brand perceptions.

So, how can organizations utilize communications to impact recruitment, employee engagement, organizational culture and branding? In this session, Dr. Amanda Holdsworth, APR, creator of The CultureComm Model, will guide participants through the cycle, demonstrating how, as communicators, we can heavily influence these areas with the skills we already have.

Managing communicable disease outbreaks is part of our bread and butter at Public Health Wales and we practice for major incidents regularly. But like every other communications team in the nation, Covid-19 brought us both challenges and huge opportunities.

Using Covid-19 as a brief case study, this session will give you an insider’s view into crisis communications in public health. I’ll focus on three things:

• What was it like leading on the national communications response to Covid-19 in Wales, what we did, how it was different and why.
• What I learned.
• And why you should never waste a good crisis.

We need to do it better than we have been doing it. Getting Diversity and Inclusion strategies right and truly making workplaces inclusive, safe spaces where everyone and anyone can thrive will not happen without Internal communications and employee engagement professionals.

The resurgence of the Black Lives Matters movement and COVID-19 has laid bare the inequalities in society, but starting or taking efforts to the next level can be daunting if you don’t know where to start. During the session, we look at where internal communicators have the power to influence decisions and lead change.