What links a unicorn, booking a place for a conference and a simple piece of advice? hashtag#CommsHero stuff that’s what. This was my Easter Egg – ‘Sparkles’ the chocolate unicorn. Apparently it reminded my boyfriend of me. I’ll take that. It’s broken the usual mould. My treat to myself this Easter was to book a place on the Comms Hero conference. A day dedicated to all things comms and a great chance to meet other creative people who may also indulge in a bit of writery stuff. So what’s the connection? Well, for starters I’m going to meet Asif Choudry, Head of Unicorn Breeding (and owner of best frikkin job title on LinkedIn) in person and get to hear him present on stage ?. The conference is all about authenticity … halle-bloody-luja. We’re all originals, so don’t attempt to be a copy. My take-away advice is surround yourself with others who bring out the best in you. So, if you’re a creative chappy who wants to meet others like you then get yourself onto the Comms Hero conference in Manchester this June.